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Posts Tagged ‘innovation’

Try Leveraging B2C and B2B Influencers at Your Next Event

By Kavya Pernankil | August 31, 2021
Working with B2B and B2C influencers at your event can take your campaign to the next level.

We have a saying here at Social Tribe, B2C and B2B influencers have one key thing in common: speaking to audiences human to human (H2H). While the gap between B2B and B2C influencers has grown smaller as a result of this, it’s still clear why a brand would work with one over another for an…

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3 Reasons Why Interactive Content Should Be on Your Radar Right Now

By Juliet O'Connor | February 18, 2021

The year is 2011: you just got back from drinks with some friends and find yourself laying in bed, scrolling on your phone, when you come across a quiz that promises to answer the question, “What major US city are you meant to live in?” You tap through a series of multiple choice questions to…

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Recapping Marketing Changes in 2020: More Focus on Causes, Empathy, and Personalization

By Alex White | January 6, 2021
Virtual

A global pandemic, political unrest, and murder hornets were just a few things that dominated the news cycle in 2020. That being said, the craziness that occurred last year helped accelerate innovation across the marketing landscape like we’ve never seen before. So, let’s take a quick look at the biggest happenings of the year. 1.…

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