4 Social Media Trends to Leave in 2020

  Now that we’re more than a month into 2021, we’re all in full swing looking for the hot trends in social and what’s coming next. For instance, we know corporate responsibility is vital for brands to keep in mind. But what about the trends we should not be doing? Here are four social media…

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The Shift in Events in the Digital Era

Digital Events

Remember the days when you were packing your suitcase, booking your flight, and counting down the days till your next big event? In 2019, business was normal, companies all around the world hosted trade shows and massive launch events, and teams came together for annual retreats. Little did we know that 2019 would be the…

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Your Most Valuable Influencers Are Right in Front of You

Are you a marketer having trouble finding the right influencers for your business? Stop the endless search – you already know who your most valuable influencers are, because they’re right under your nose. Allow me to explain! In a previous post, I discussed the importance of leveraging micro-influencers for your brand — tapping into those who have…

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How to Make Sure your Influencer Marketing Program is GDPR Friendly

It’s been about a month since the General Data Protection Regulation (GDPR) went into effect in the EU, and we’re already seeing a ripple effect on brands here in the US. Companies like Google and Facebook are already dealing with lawsuits pertaining to GDPR, and facing some heat over compliance issues. We’ve been talking a…

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