Posts by Megan Conley
Social Media Roundup: Platform-Driven Strategies to Enhance Your Content Plan
Each and every social network creates a unique platform for sharing your brand story. Understanding the difference between social media platforms is the key to reaching the right audiences with compelling content that sticks. Harnessing the power of how best practices differ across every platform is the key to improved user engagement and reach for…
Read MoreHow to Measure the Value of Your Influencer Program
It’s no secret that influencer marketing is on the rise. We know that building out a successful influencer marketing program can feel daunting and perhaps even a little nebulous, but it doesn’t need to be! The real secret is finding the right people to partner with, and laying out appropriate measuring capabilities. Let’s walk through…
Read More10 SMMW19 Sessions You Don’t Want to Miss
As Social Media Marketing World 2019 draws closer, we’re making mental notes on all of the amazing speakers that are lined up! Trust us, the following talks are presentations that you do not want to miss. If you can’t make it in person, we’d recommend considering a virtual ticket. These are our top 10 picks.…
Read MoreWelcome, Sherry!
We are extremely selective when it comes to our team, so when we bring someone new on, it means that we’re particularly excited. Without further ado, please help us warmly welcome Sherry Citron to the tribe as our Group Director of Accounts! With a robust 13 years of experience in Social Media under her belt,…
Read MoreSMMW Preview: Lessons From The Trenches
What Is Influencer Marketing And How Can It Work For Your Business? If you haven’t dipped your toes into the influencer marketing world yet but are intrigued, you’ve come to the right place. While influencer marketing is indeed still rising, the nature of these partnerships has evolved over time. We’re here to bring you some…
Read MoreHow to Breakthrough Your Audience’s Content Fatigue – Megan Conley on the AMPUP Podcast
Originally posted on the GaggleAMP blog. On this episode of AMPUP Your Digital Marketing, host Glenn Gaudet is joined by Megan Conley, CEO and Founder of Social Tribe. Megan and her team build and deliver leading-edge social, content and influencer programs for enterprise brands. She has worked with businesses such as SAP, SuccessFactors, Cisco Systems and HP,…
Read MoreHow to Make Sure your Influencer Marketing Program is GDPR Friendly
It’s been about a month since the General Data Protection Regulation (GDPR) went into effect in the EU, and we’re already seeing a ripple effect on brands here in the US. Companies like Google and Facebook are already dealing with lawsuits pertaining to GDPR, and facing some heat over compliance issues. We’ve been talking a…
Read MoreCelebrating the Power of Connection on World Social Media Day
On June 30, 2010, Mashable launched World Social Media Day as a way to recognize and celebrate social media’s impact on global communication. Now, eight years later, social media is the heart of global communication, and its ability to connect us is stronger than ever before. June 30th, 2018 marks the ninth-annual official global celebration of…
Read More7 Tips from Digital Marketers: How to Adapt to Changing Social Media Behavior Post-GDPR
In part one of this post, we shared 7 predictions from digital marketing experts on how GDPR will affect the way your consumers behave on social media. Now let’s talk solutions: we asked the best and the brightest for their tips on how marketers can adapt their strategies to be more effective in (and compliant)…
Read More7 Predictions from Marketers: How GDPR will Change your Consumers’ Social Media Behavior
The General Data Protection Regulation (GDPR) went into effect on May 25, 2018. If you’re a marketer, you’re probably already aware that this regulation will affect how you interact with your consumers across multiple touchpoints – but that’s not all. The way your consumers behave online in general is also going to change. Following data…
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