Posts by Megan Conley
#ModelTheWay: Bringing Our Values To Life
I often get asked about how we build culture in a company that operates completely remotely – a question many more leaders and organizations are asking themselves today. At Social Tribe, we’re lucky to see each other once a year— and that is usually at our annual company retreat. This year, like many other…
Read MoreGuest Appearance on The Peggy Smedley Show: Building, Engaging and Connecting Virtual Teams
It’s no surprise that more people are working from home now than ever before- 56% of the U.S. workforce has a job that is compatible with remote work. Experts predict that the longer people are required to work from home, the greater the likelihood we’ll see more businesses transition from office to home post COVID-19. …
Read MoreDigital Marketing in the Wake of COVID-19
In the wake of the novel Coronavirus, we are entering an unprecedented time of digital activation. We are already seeing drastic changes in human behaviors and in social media usage. In fact, social media activity is already up 25% and that number is likely to continue rising. During this time, brands need to quickly pivot…
Read MoreAll In: Supporting Each Other Through COVID-19
A few months ago at Social Tribe, we went through the exercise of redefining and articulating our core values. I never imagined they’d be put to the test so soon by the intense and disorienting experience presented by worldwide pandemic COVID-19. These are the moments where values shine as the beacon of light we follow…
Read MoreYour Most Valuable Influencers Are Right in Front of You
Are you a marketer having trouble finding the right influencers for your business? Stop the endless search – you already know who your most valuable influencers are, because they’re right under your nose. Allow me to explain! In a previous post, I discussed the importance of leveraging micro-influencers for your brand — tapping into those who have…
Read More5 KPI’s to Measure Your Influencer Marketing Program
Influencer programs are a shed load of work. Part of what makes influencer programs more complex compared to other marketing tactics is the same thing that makes them interesting and effective: human relationships. It’s this factor, the human factor, that leads marketers to feel unsure about how they can evaluate an influencer program’s success relative…
Read More5 Ways to Regain your Customers’ trust in Social Media — and in you.
In part one of this discussion, I explained how the increasing lack of trust in social media is impacting marketing, and in turn, affecting the trust consumers have in brands on social media platforms. Now it’s time to talk solutions: here are 5 strategies to regain your customers’ trust — in social media, and in…
Read MoreSocial Media Marketing for Events: 3 Ways to Start Strong + Lower Stress
Running or attending industry events creates a special kind of stress. From last-minute requests to changing details to content overload, social media marketing for events can feel like a fast-paced, pressure-filled juggling act. It’s like a race—you’ve trained and put in tons of time, work, and preparation for this moment—and then once it starts, you…
Read MoreFounder Notes: Nurturing Agency Culture with Our Annual Retreat
Social Tribe is packing our bags this week and heading to the Twin Cities for our annual company retreat. For three days, we’ll split our time between wellness activities, fabulous meals, getting to know one another better, making memories, and hopefully starting enough inside jokes to last us until next year. Each afternoon, we’ll gather…
Read MoreSocial Media Roundup: Platform-Driven Strategies to Enhance Your Content Plan
Each and every social network creates a unique platform for sharing your brand story. Understanding the difference between social media platforms is the key to reaching the right audiences with compelling content that sticks. Harnessing the power of how best practices differ across every platform is the key to improved user engagement and reach for…
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