Posts by Juliet O'Connor
Stop Selling and Start Telling – 5 Improv Techniques To Improve Your B2B Storytelling
I’ve been a performer all my life. Next to writing and watching videos that depict unlikely animal friendships, being on stage is my favorite thing in the world. There’s something about the way that 26 little letters can be rearranged to create tales of adventure, love, sorrow, and joy that makes the world feel like…
Read More10 Tips to Take Your Social Copy From “Meh” to “Yeah!”
Ah, social copy—the veritable bane of many a digital marketer’s existence. I mean, who has time to come up with quippy/informative/engaging pieces of bite sized content when there are metrics to examine and strategies to craft? It’s tempting to postpone the task over and over again until you end up cramming it into that 10…
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