How do I find and engage the right influencers for my business?

How do I leverage influencers to support my marketing goals?

How do I measure the impact of my influencer marketing program?

If these are the challenges you're grappling with, we're here for you.

We know how hard it can be to take a B2B influencer marketing program from concept to execution.

Whether you’re new to influencer marketing or ready to take your program to the next level, our data-driven process will help you get the most out of your investment.

We’ve created influencer programs for some of the most complex, global Fortune 400 companies making an impact today.

How? We’ve designed an approach that brings together best practices and enterprise technology to develop customized programs that are efficient, effective and best of all: measurable.

Real influence is earned

discovery

Discovery

Find the right influencers to enhance your brand value through a targeted discovery and vetting process.

Relationship Management

Relationships are built on trust. We’ll develop tailored engagement strategies to nurture and grow your brand.

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Data Driven

Leverage the right tools and technologies to ensure measurable, data-driven ROI on your influencer programs.

Success Story: Influencer Marketing Program

Latest Influencer Marketing Thinking

B2B vs. B2C Influencers: Can They Work Together?

B2B vs. B2C influencers – what’s the difference? While the gap has grown smaller, it’s still clear why a brand would work with one over another. However, depending on your brand and audience, it might be in your best interest to work with both a B2B and a B2C influencer for your campaign to magnify…

Stats Don’t Lie: Influencer Marketing Can Increase Sales

With the right influencers, you can build brand awareness, increase brand exposure, and help start meaningful conversations. But how much does influencer marketing move the needle when it comes to increasing sales? You might be surprised… First off, let’s talk about trust. Due to a myriad of reasons, it’s no longer simply given. With the…

Influencer Whitelisting: Could You Benefit from It?

You might have heard the buzz around influencer whitelisting as experts debate the benefits and potential downsides. Although it’s not a new concept, we’ve noticed many brands and influencers alike don’t fully grasp the concept. That’s why we decided to create this resource to answer some of your burning questions so you can decide if…