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Building Your Program

Working with Influencers Outside the Box

Influencers can offer more to your brand than their platform with an impressive audience reach, especially when you approach influencer relationships with the understanding that they can also benefit from that relationship. With some creative collaboration and thinking outside the box, influencer marketing transforms from a one-way conventional sponsorship to a mutually beneficial reciprocity. Working…

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Read This To Get Ahead: Trends From The Tribe

At Social Tribe, we’re always keeping our thumb on the pulse of what’s going on in the world of social and digital marketing. This month we’re sharing the major trends we followed, our favorite reads, and bonus blogs to up your marketing game. Let’s dive in! Major Trend LinkedIn is beta testing a new invite-only…

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How to Measure the Value of Your Influencer Program

It’s no secret that influencer marketing is on the rise. We know that building out a successful influencer marketing program can feel daunting and perhaps even a little nebulous, but it doesn’t need to be! The real secret is finding the right people to partner with, and laying out appropriate measuring capabilities. Let’s walk through…

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How to Breakthrough Your Audience’s Content Fatigue – Megan Conley on the AMPUP Podcast

  Originally posted on the GaggleAMP blog. On this episode of AMPUP Your Digital Marketing, host Glenn Gaudet is joined by Megan Conley, CEO and Founder of Social Tribe. Megan and her team build and deliver leading-edge social, content and influencer programs for enterprise brands. She has worked with businesses such as SAP, SuccessFactors, Cisco Systems and HP,…

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Creating the Digital Experience with SAP and Sprinklr

If there’s one thing we at Social Tribe pride ourselves on, it’s delivering solutions for enterprise brands who want to deliver more human and intuitive experiences for their customers. These brands need to see real-time results with the data to back it up, to show that their efforts on social media are making an impact on…

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[Video] Why Your Influencer Marketing Approach Should Be Holistic

I sat down with our technology partner, Traackr, to share my thoughts on why a holistic approach to Influencer Marketing is best, as part of their “My Influencer Marketing Philosophy” series. Check out the interview! Who are you and what’s your philosophy on influencer marketing? Megan Conley: Hi, I’m Megan Conley, I am the CEO…

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Leverage Micro-Influencers to Bring Value to Your B2B Business

Has your B2B company jumped on the influencer marketing train yet? If not, you could be missing out on some valuable connections that could help take your business to the next level. If you’re a B2B company in particular, we understand that implementing an influencer program can be a challenge. With all of the changes…

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